Advertainment THE ART OF PLAYFULLY
ENTHUSING CUSTOMERS

Customer:                  S-POOL Sparkassen

Objective:                   Customer portal traffic on the web and in app

Special feature:

1. Central solution for decentralised use of the Sparkassen savings banks
2. Integration into existing customer portal processes
3. Transfer of customer data from the web portal and the app portal
4. Daily instant prizes when opening the calendar days
5. Scoring system for the main prize draw on 24th Dec. – 3pm
6. Collaboration with benefit partners from the customer portal
7. Integration and reward offers of participating benefit partners
8. Daily email reminder, addressing recipients individually and personally

Customer:                  Stemmer Imaging

Objective:                   Europe-wide customer support for the football World Cup

Special feature:

1. Central solution for decentralised deployment in Europe.
2. Multilingual solution.
3. Letter invitation to B2B contacts.
4. Delivery of individual access codes to ensure a closed user circle
5. Seven (7) reminder interactions during the World Cup with custom insertion of advertising space.
6. Country ranking and Europe ranking.
7. When desired, daily email reminder, addressing recipients individually and personally.

Customer:                  CosmosDirekt Insurance

Objective:                   Transformation customer portal and customer loyalty

Special feature:

1. Creation of a world of experience that also represents a real experience for the customer.
2. Maximising participant motivation for 6 weeks during the summertime.
3. Integration into existing customer portal processes.
4. Transfer of customer data from the web portal to the online event.
5. Weekly prizes with a high experience element.
6. Budget optimisation through acquisition of collaborative partners.
7. Integration and reward offers of cooperation partners
8. Daily email reminder, addressing recipients individually and personally

Customer:                  DAB Bank AG

Objective:                   Customer loyalty and reactivation for the football World Cup

Special feature:

1. iFrame solution.
2. Integration into existing customer portal processes.
3. Transfer of customer data for implementing communications.
4. Custom development of the prize logic and awarding of prizes.
5. Sponsor acquisition and collaboration with benefit partners
6. Individual integration and reward offers of sponsors
7. Daily email reminder, addressing recipients individually and personally

Customer:      CosmosDirekt Insurance

Objective:       Increasing traffic and transformation of the customer portal during the spring time

Special feature:

1. Adaptation of an advent calendar logic for the spring time
2. Creation of a seasonal world of experience relating to product offers.
3. Maximising participant motivation for the 4-week duration.
4. Integration into existing customer portal processes.
5. Transfer of customer data from the web portal to the online event.
6. Daily instant prize with a high experience element.
7. Budget optimisation through acquisition of collaborative partners.
8. Integration and reward offers of cooperation partners.
9. Daily email reminder, addressing recipients individually and personally

Customer:                  rtk Raiffeisen travel agencies

Objective:                   Showroom traffic in the travel agency during the summertime

Special feature:

1. Central World Cup betting game solution for decentralised deployment at 2,000 travel agencies.
2. Establishment of a CMS solution for travel agency individualisation.
3. One-time setup of the travel agency master data for the online presence.
4. One-time set-up of individual travel agency email customer communications.
5. Independent adjustments and individualisation of customer communications by the travel agency.
6. Activation communications at the POS.
7. Custom development of the prize logic and awarding of prizes.
8. Sponsor acquisition and collaboration with benefit partners.
9. Individual integration and reward offers of sponsors.
10. Daily travel agency email reminder, addressing recipients individually and personally
11. Integration of different user groups for internal use of the betting game (press, rtk headquarters, travel agency staff).

Customer:                  Hamburger Sparkasse

Objective:                   Customer portal traffic on the web and in app

Special feature:

1. CI-conform design of the advent calendar.
2. Creating local identification and recognition of the home country.
3. Integration into existing customer portal processes.
4. Transfer of customer data from the web portal and the app portal.
5. Daily instant prizes when opening the calendar days.
6. Scoring system for the main prize draw on 24th Dec. – 3pm.
7. Collaboration with bonus partners from the customer portal.
8. Integration and reward offers of participating benefit partners.
9. Daily email reminder, addressing recipients individually and personally.
10. Daily thank you for visiting by parachuting Father Christmas.